's Archive

Digital Trends and Market Expectations

This item was filled under [ Indian Digital Media, digital-media ]

Hmmm… here we are. Welcome to 2008! Errr… user generated 2008? Nope. Not really.
I wish Percept Knorigin team a great start and would like to take the opportunity to thank everyone for their valuable contribution for making things happen at the end of the day. (oops year
There’s already been a lot of articles [...]

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Digital Media for Messaging or Persuasion

This item was filled under [ digital-media ]

The sheer nature of Digital Media like mobiles and internet often tempts a marketer to look at messaging or spamming users rather than persuading them through creative messages. I remember in the last general elections, a mobile campaign was run by one of the parties requesting for votes. I am not sure how many of [...]

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