While you may have put in all the hard work to build a great looking, utility rich websites, there is a very high probability that it will loose its visibility among the millions of webpages out there in cyberspace. The answer to this may well lie in search engine optimization or SEO, which is the [...]
With search engines beginning to dominate the Internet, websites are actively fighting it out for valuable search engine rankings. Subsequently, keywords are becoming increasingly important as they not only decide the website’s search engine ranking, but also the quantity and quality of traffic the site draws. In short, keywords could well prove to be the [...]
While pay per click (PPC) search engine advertising and banner advertising are both effective methods of online marketing, there is a growing school of thought that pay per click ads are in fact more effective and efficient than traditional banner ads. A prime reason for this is that the average internet user [...]
We might have come across numerous situations where advertisers and agencies have reservations towards the Online medium, a medium where anything is possible.
Lets look at a scenario, did we ever thought we will be able to order a Particular brand of Imported watch or get our Air Tickets, without the help of a vendor or [...]
there was time when IT training marketing was aspirational in nature with no concrete proposition but dreams, well not any more its very action oriented now…Job Offers before the training is the mantra now.
Just saw the NIIT campaign for Talent Development campus, check out http://niit.adchakra.net
very action oriented…JOB in WIPRO before Training from NIIT….cool…
how long [...]
While Google AdWords is a revenue generating machine for the savvy advertiser, 9 out of 10 people often FAIL in their first few attempts to create an effective campaign. That is why I have created this report – to help these new or not-as-experienced advertisers battle through the initial learning curve, and to implement a [...]