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Developing Digital Media plan

Designing Digital Media plan for your Clients Apart from general advice on involving Percept Knoring in all your clients’ digital media plans, there are few other things I would like to point down for you to generate a successful and practical plan for your clients. Focus on Customer Experience instead of technology: Technology is a way to achieve things however as brand custodians you have to more worry ab

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Impact of Online Media on Social and Word of Mouth

As people lives have become more active online, with people finding more comfort on expressing themselves and active virtual social life through community and social networking websites…there is a growing trends of finding more friends online than real world. There is a parallel social landscape that has emerged; this landscape provides excellent opportunities to marketers to generate publicity through social

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